Online B.S. Marketing in Digital Media Business Strategies Degree
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Do you want to pursue a career in the world of digital marketing? If so, the Bachelor of Science in Marketing with the Digital Media Business Strategies specialization can help you qualify for several types of roles upon completion. This Marketing Bachelor’s Degree online program can help you learn what it takes to reach audiences and create an engaging user experience in all kinds of digital platforms and media. You will also gain exposure to topics in social media management, branding, advertising, consumer behavior, email marketing, market research, search engine optimization, and more.
Why Pursue My Bachelor’s in Marketing Online at IWU?
There are several benefits to the IWU approach to online learning for marketing professionals. We make it simple for adults with families and busy careers to continue their education and work toward their goals, without putting their lives on hold. If you are searching for an online business marketing degree, you can enjoy a 100% online learning format, and complete this program in just a year. Plus, we lock in your cost of tuition when you start the program so you can accurately forecast the total expense of earning your degree without the worry of increases in tuition while you complete your marketing bachelor’s degree online. You’ll also love our Christian faculty who teach from the same biblical worldview valued on our campus, so that students can implement these principles in a fulfilling career.
What Will I Learn in this Marketing Bachelor’s Degree Online Program?
With the Digital Media Business Strategies specialization, you can gain a strong foundation of knowledge and skills on which you can launch a career in digital marketing. Courses include a broad range of topics to help marketing professionals prepare for a variety of careers. You will study economic principles, ethical and legal concepts, management and leadership, financial decision-making, statistics, and more.
What Makes IWU Different?
IWU has provided on-campus education for more than 100 years.
Faith-integrated curriculum and a commitment to changing the world.
Center for Student Success for counseling, tutoring, and more!
Financial aid is available in the form of grants, loans, scholarships, veterans’ benefits, and employer reimbursement.
Coursework for your bachelor’s in marketing program covers how to:
These courses contain the program-specific knowledge. Upon completion, you should have the tools to conquer your new career with confidence. For a full list of courses required to complete your degree, please visit the course catalog. Click on a course below to view the description.
MKG-421,ECO-310,MGT-445,FIN-310,MKG-361,MKG-350,STA-351,ADM-435,MKG-359,MKG-358,MKG-435,MKG-465
Indiana Wesleyan University is accredited by The Higher Learning Commission (HLC), www.hlcommission.org, 312-263-0456. Other accreditations and associations of Indiana Wesleyan University are available at www.indwes.edu/about/iwu-profile/accreditation.
The Bachelor of Science in Marketing program is accredited by the Accreditation Council for Business Schools and Programs (ACBSP).
